Public Profile demo — CharityFrog
Public profile
Your live transparency page — auto-updating from your systems, trusted by funders and donors.
2,847
Page visits this month
12
Funder due-diligence visits
94/100
Trust score
🟢 Live
Public status
Your public profile
Every figure below is pulled live from your systems. Publish once, updates forever.
What's on your public page
9 sections · Auto-updating
01
Header & Mission Statement
Custom — last edited by Emma, 12 Aug
02
This Year at a Glance
Live from Xero + Beneficiary System
03
Where Your Money Goes
Live from Xero — updated hourly
04
Recent Impact — Beneficiary Stories
Live from Impact Report system
05
Trustees & Governance
Custom — synced from Charity Commission
06
Financial Transparency
Live from Xero — filed accounts + policies
07
Safeguarding & Policies
Custom — reviewed quarterly
08
How To Support Us
Custom — donate CTAs and legacy info
09
Contact & Complaints
Custom — visible on all pages
Last sync: 12 minutes ago
🤖 AI signals on your public page
- · Trust score: 94/100 — top 8% of small UK charities on CharityFool
- · Financials: filed accounts within 2 weeks of year-end (excellent)
- · Safeguarding policy: last reviewed 3 months ago (within recommended window)
- · Missing: video from CEO on homepage — recommended for trust score boost
🔒 charityfool.co.uk/challenging-mnd
REGISTERED UK CHARITY · NO. 1187452
Challenging MND
We support families across the UK living with motor neurone disease — practically, financially, and in the moments that matter.
✓ Filed accounts on time🛡️ Safeguarding policy live📋 Fundraising Regulator registered🏆 Trust score 94/100
YEAR TO AUG 2026
This year at a glance
£412,000
Total income
from Xero (verified)
187
Families supported
from casework system
£284,000
Direct support granted
from casework system
83%
Spent on charitable activity
from Xero (verified)
LIVE FROM OUR ACCOUNTS · UPDATED HOURLY
Where your money goes
Every pound is tracked and reported. This breakdown updates automatically from our accounting system — you're seeing the same numbers our trustees see.
Direct beneficiary support65% · £267,800
Programme delivery18% · £74,160
Fundraising costs12% · £49,440
Governance & admin5% · £20,600
Independently verified in our annual accounts, filed with the Charity Commission on 12 August 2026.
REAL STORIES · SHARED WITH CONSENT
Recent impact
📷 Photo shared with consent
James jumped out of a plane at 61.
Read time · 3 min
📷 Photo shared with consent
Sarah's accessible vehicle.
Read time · 2 min
SYNCED FROM CHARITY COMMISSION
Trustees & governance
J
Jane Whitmore
Chair
Since 2023
A
Alex Gibson
Founder & Trustee
Since 2021
P
Priyanka Desai
Treasurer
Since 2024
Challenging MND · Registered UK Charity No. 1187452 · Company No. 12384567
This page is a live transparency profile powered by 🐸 CharityFool
Who's looking at your page
Visits are anonymised, but patterns tell you when funders and grantmakers are doing due diligence.
This month's visits
2,847 totalGoogle search
1,984
Direct visits
428
Social media referrals
289
Funder due-diligence tools
146
Notable visits this week
12 flagged🏢 Visit from a Garfield Weston Foundation IP block
2 hours ago
🔍 12 minutes on "Where your money goes" page
yesterday
🏢 Visit from a Rank Foundation IP block
2 days ago
📱 Social referral spike after James's story shared
3 days ago
🔍 Multi-page session — 8 pages, likely funder due diligence
4 days ago
Visitor IPs are anonymised and matched to public organisation ranges. We never track individuals.
🤖 AI is working on right now
- Syncing your filed accounts from Companies House — updated financial breakdown ready to publish
- Cross-checking your safeguarding policy last-review date against best-practice window
- Preparing a "trust score boost" recommendation — adding a CEO video would take you from 94 to 97
- Analysing 12 funder due-diligence visits to identify which pages they lingered on
Recent activity
- Financial breakdown auto-updated after Xero sync — £284k direct support figure changed2 hours ago
- Emma edited the mission statement — small copy tweakyesterday
- James's story published to Recent Impact section2 days ago
- Trust score increased 91 → 94 after safeguarding policy review logged4 days ago
- Funder due-diligence traffic detected — Garfield Weston + Rank IPs5 days ago
- New public link shared via Emma's LinkedIn — 340 clicks1 week ago